Term[ edit ] The term consumerism has several definitions. Consumerism is the concept that the marketplace itself is responsible for ensuring social justice through fair economic practices.
But it is merely the means by which we attain happiness that is flawed, not the ends. Our recent fixation on work is more of a product of our struggle for happiness than it is an awakening of some altruistic work ethic. For many, work has supplanted community life and has had an adverse effect on happiness.
Advertising has also become a primary determinant of our satisfaction, and is only a part of a larger materialistic culture in which we are not only customers but also perpetual consumers.
The phrase "wealth does not ensure happiness" is deceptively simple but is unfortunately not heeded by many in our society. What makes one happy is hard to define because it is transient and differs from person to person. This research paper is psychological at its core, but also contains elements of sociology, culture, and economics.
Apparently, it takes many fields to adequately tackle the emotion of happiness. Television and advertising I have often wondered why commercial television and radio have become so dissatisfying lately.
For many, television is the primary medium to the outside world. Jon Stewart and David Letterman mold political opinions while dramas and sitcoms mold social values.
But commercial broadcasts do much more than just shape our opinions and inform us of the news — television has made us perpetual consumers.
The television viewer will watch the endless barrage of commercials, the morally bankrupt characters on dramas, the improbable situations in sitcoms, and the news media's perpetual fixation on sensationalist coverage of violence and sex.
Commercials especially eat away at people's happiness and erode the general satisfaction they have with their possessions. In real life, conflicts are not always resolved before the top of the hour and houses are not meticulously clean and endowed with all the best things.
People possess items they do not want and desire items they do not have. Gratuitous advertising plays a large part in our perception of our material accumulations. Businesses behind these advertisements play on our most primal need: And after all, businesses exist partially to meet peoples' wants and needs, and therefore to assist them in their never-ending quest for permanent happiness.
But advertising is not exclusively benevolent, as programmer and author Keith Akers states: Thus, it is not the case that all of this advertising and promotion of commerce does more than just capitalize on unhappiness, [sic] it is geared towards creating unhappiness … Unhappiness unfortunately generates a need for material possessions and more wealth.
For this reason, unhappiness and materialism reinforce each other; materialism breeds unhappiness and vice versa. Akers True happiness is what Aristotle called the "chief good" — that is, the ultimate goal of existence.
Dependence on material goods for one's happiness is futile; it is no surprise that materialistic people are more likely to be depressed.
Csikszentmihalyi, Robert Arkin, PhD, has proved that one having a materialistic worldview is linked to "lower levels of life satisfaction. Beckmann, Wealth does not ensure happiness There are two main reasons why wealth does not ensure happiness.
Firstly, we adapt to our financial circumstances. No matter how well off we become, out wealth becomes stale and we seek something bigger, better, and more fulfilling.
Adaptation, as it applies to happiness, involves "our tendency to form judgments An amount that at one time seemed generous is now not enough inflation notwithstanding. A stinging example of adaptation can be found in the expectations of Jim Clark, founder of Netscape: And no one wants just an average salary.
This is one of the reasons currencies are inflicted with inflation — people quickly become unhappy with their current salaries and demand more.
|Wealth does not ensure happiness||The painting portrays servants, musicians, monks, children, guests, and hosts all in a single social environment.|
The second reason wealth does not ensure happiness is our tendency to compare our wealth with those who have more. Myers calls this "relative deprivation — the sense that we are worse off than others with whom we compare ourselves.
As if we don't get enough relative deprivation from our peers, television reinforces it by flaunting the "good life" and rarely championing middle-class values such as hard work and thrift. Conversely, people who compare their lives with those less fortunate either physically or financially tend to experience relative endowment — the sense that we are happier and more content than others.
Myers, Work People who have shifted their focuses of happiness from intangible to tangible objects may also be placing more emphasis on their occupations and may be relying on said occupations for fulfillment. Psychologist Ilene Philipson believes " The two successful attempts were the theft of the company, engineered by my boss, in Seattle in , and theft of the company when Dennis was in jail in , engineered by a business associate.
 Why only three thousand? Why not three million? The answer speaks volumes about the USA.  For instance, when I was briefly with Dennis in . Understanding Capitalism Part IV: Capitalism, Culture and Society.
By - February 4, The impact of capitalism on culture and society has been a matter of great debate ever since its emergence in Europe as an economic system in the late s. Literary Theory "Literary theory" is the body of ideas and methods we use in the practical reading of literature.
By literary theory we refer not to the meaning of a work of literature but to the theories that reveal what literature can mean.
The impact of materialism in society is a complex subject. Materialism can be defined as a dominating sense of desire to pursue wealth and other tangible things that can provide physical comforts that ignores the importance of spiritual values. By December, King announced plans for the Poor People’s Campaign, which would launch the following spring by bringing caravans of people to Washington, D.C.
to protest poverty, militarism, and materialism. — livia gershon, Longreads, "The .
The effects of materialism on society FONTS want vs. need taking action to achieve goals competition motivation media urbanization comforming Influence Perception Commitment What is materialism? preoccupation with or emphasis on material objects, comforts, and considerations, with a disinterest in or rejection of spiritual, intellectual, or.